Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Shopify E-Commerce Web Design Chicago Illinois Mt. Comfort Coffee Brand Identity Packaging Design Bag Art Direction Photography Illustration Iconography Repeat Pattern Logo Design Beverage Drink Web Design Chicago Illinois
Back to Gallery

Mt. Comfort Coffee

Mt. Comfort Coffee wants you to Discover Coffee by bringing excellent craft coffee to everyone, at affordable prices. Design Womb redesigned the company's brand identity, packaging design, and Shopify e-commerce website which offers mail subscription coffee when the new site launches in late January 2018.

Creating a perfect cup of coffee is a sacred and cozy ritual down to every detail, so we aimed to capture this spirit. We crafted a hand drawn logo with sloping perfectly imperfect typography, paired with a set of custom artistic illustrations inspired by the wilderness, coffee, and adventure. The illustrations were used to create a unique repeat branded pattern and pair with bright or earthy colored patches showcasing each coffee's details.

The whimsical results are playful yet capture attention both online and on a retail shelf, evoking customers to pick a bag up to discover more details as they get closer. This is a bag meant to sit on your kitchen counter with style. Mt. Comfort Coffee can be purchased direct at mtcomfortcoffee.com and the brand is carried at both large and small retailers across the country which includes Jet.com, Amazon, and Sam's Club.

Product – Teri Lyn Fisher Photography Lifestyle – Erin Scott Photography

mtcomfortcoffee.com

brand identity

logo design

naming

brand voice

packaging design

coffee

bag

pouch

illustration

art direction

photography

web design

pattern

organic beverage

mtcomfortcoffee.com

shopify e-commerce

Accolades ACCOLADES

Branding & Packaging Design